When Mufasa comes and stands atop the mountain in Lion King and roars, there is pin-drop silence in the audience. The deep and authoritative voice commands respect, all ears are tuned in. Jungle and audience alike. James Earl Jones (also famous for the voice of Darth Vader in the Star Wars Trilogy) gave Mufasa a character few will forget.
Same with Matthew Broderick as the adult Simba in the same movie. Both Jones and Broderick are much beyond mere voices, they are Mufasa and Simba to the worldwide Lion King fans. The Indian animation industry, which according to a PwC-Ficci report is worth Rs 1,300 crore (along with VFX and gaming), is definitely out of being a mere outsourcing industry and authors are busy scripting original content to make blockbuster animation films.
One area where Indian animation film-makers are beginning to make a qualitative change is the involvement of professional artistes to do voice-overs for the animated characters. "Voice casting is the starting point for an animation film. A good voice performance is directly linked to getting a great character animation as the storyboard artists listen to the final voices of each character before beginning on their drawings," says Reliance Big Entertainment president Rajesh Sawhney who has a slew of animation projects coming up.
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Same with Matthew Broderick as the adult Simba in the same movie. Both Jones and Broderick are much beyond mere voices, they are Mufasa and Simba to the worldwide Lion King fans. The Indian animation industry, which according to a PwC-Ficci report is worth Rs 1,300 crore (along with VFX and gaming), is definitely out of being a mere outsourcing industry and authors are busy scripting original content to make blockbuster animation films.
One area where Indian animation film-makers are beginning to make a qualitative change is the involvement of professional artistes to do voice-overs for the animated characters. "Voice casting is the starting point for an animation film. A good voice performance is directly linked to getting a great character animation as the storyboard artists listen to the final voices of each character before beginning on their drawings," says Reliance Big Entertainment president Rajesh Sawhney who has a slew of animation projects coming up.
Read More Article...
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