Wednesday, October 6, 2010

PEN to release 2D animated feature Lava Kusa

Seems it is an animated Ramayana season this Dussehra.

Close to the heels of release announcement of Maya's 3D animated flick Ramayana, Hyderabad based RVML animation is all set to release 2D animated feature Lava Kusa: The Warrior Twins on October 8th across 200 screens pan India.

The feature is presented by PEN, produced by RVML animation and released by Suniel Wadhwa from '52 weeks entertainment Inc' in India.

Lava Kusa: The Warrior Twins, is the tale of two endearing twins Lava and Kusa (Sons of lord Rama and Sita), growing up in the forest with their mother and sage Valmiki. As young men they pit their strength against Rama, the absentee father who has aggrieved their mother. This story from the Ramayan depicts the determination of the twins and the adventures they have as they journey towards their aim, getting their father to redress the wrongs he's done to their mother.

On being asked about choosing a generic topic (mythology) as the story has been told several times on different platforms, Rayudu V. Sashank, Creative Director and Producer of Lava Kusa. Says, "The story of Ramayana has surely been told several times in popular media, but not so in the case with the mythological characters of Lava and Kusa. This is the reason why children today do not know much about the warrior twins. Telling the story of Lava and Kusa through an animation film would best connect with children who are our target audience,"

Music of the flick plays a key role and is being released in three versions, Hindi, Tamil and Telugu. The music is composed by acclaimed Music Director late L. Vaidyanathan of Malgudi Days and Pushpaka Vimanam fame. Renowned singers like K. J Yesudas, Vijay Yesudas, Shankar Mahadevan, Chitra and Sadhana Sargam have rendered songs in the movie.

On a concluding note, PEN's Dhaval Gada added, "The Warrior Twins will add an extra zing to the festive season this year, the first offering from Pen's stable of animation films. Children and families are sure to enjoy the film"


Friday, September 3, 2010

New multi-media hub in Melbourne

A new multi-media hub at the Victorian Arts Centre will offer students the chance to learn skills useful for jobs in game development, animation, film, music, web development and the performing arts.

Victorian Minister for the Arts Peter Batchelor says the facilities at the new Arts Centre Digital Learning Hub would ensure the centre moved with the times. “The Hub will enable students and young people to learn about sound recording, engineering and new digital frontiers that are impacting on the arts scene."

Mr Batchelor says the Arts Centre’s education team will use the new Hub "to guide participants through an amazing array of options including courses in animation, film techniques and the latest music and web technology".

“Most young people are tech-savvy. They own tools of modern technology, know the buttons to push and create their own content in ways other generations could never have imagined. What the Digital Learning Hub does is harness the enthusiasm and willingness of young minds to go further, to challenge technology and to create new and exciting projects.”

The new facilities include:

* Video production and editing equipment with green screen capability so that students can create digital video content for their projects
* A separate state-of-the-art recording studio with a world class vocal booth and a fully digital mixing system
* Video conferencing facilities which can link directly to over 1550 Victorian State schools.


Saturday, July 3, 2010

IBM Builds Animation Cloud for Multimedia Development Corporation

IBM and the Multimedia Development Corporation (MDeC) have just completed installation of the ‘MAC3 Rendering Farm”, a cloud rendering service that is part of the MSC Malaysia Animation and Crective Content Center. Hoping to turn Malaysia into a hub of visual effects artists and animators by providing centralized remotely-available rendering services, the cloud offers an impressive 8x performance boost over local workstations.

“It is a well-known fact that rendering is expensive and the MAC3 high performance rendering facility will help local creative content companies, especially the start-ups, to overcome the cost barrier,” said Deputy Prime Minister Deputy Prime Minister Tan Sri Muhyiddin Yassin. “With this facility in place, Malaysia’s creative content companies will have the technological edge in their rendering and production processes. At the same time, it will also help them lower their costs,” he said.


Wednesday, May 12, 2010

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