DreamWorks Animation will end its six-year exclusive deal with Activision in 2010 with the release of the MASTER MIND game with THQ, reports VARIETY. Activision's first DWA-based title was SHREK 2 in 2004.
The THQ deal is a one-off agreement. Activision will retain the right to make games based on franchises that it has already worked on in the past. THQ revenues have been down with several titles underperforming in 2007, including the RATATOUILLE game and Nickelodeon- inspired titles. THQ looks forward to strong performances from 2008 releases SAINTS ROW 2 and WALL*E.
Source : http://news.awn.com/
The THQ deal is a one-off agreement. Activision will retain the right to make games based on franchises that it has already worked on in the past. THQ revenues have been down with several titles underperforming in 2007, including the RATATOUILLE game and Nickelodeon- inspired titles. THQ looks forward to strong performances from 2008 releases SAINTS ROW 2 and WALL*E.
Source : http://news.awn.com/
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