Comics, animation industry gets boost

Local authorities are planning to spend up to 180 million yuan ($24.9 million) a year over the next four years to aid the development of the comics and animation industry, officials have said.

"There is a promising market for the comics and animation industry as the city has introduced a series of preferential policies to support and develop the industry," Fan Xu, director of the Guangzhou press, publication, and radio and television (copyright) bureau, said earlier this week.

Guangzhou is home to more than 120 comics and animation companies, which generate combined annual revenues of more than 10 billion yuan, about a fifth of the nation's total, Fan said.

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If animation is your dream...

Coming to the Capital: Toonz Animation Academy that gives training in 2D and 3D animation.

With the world’s leading entertainment majors signing up contracts with Indian animation companies, there is a growing demand for animation professionals in the country. Now one of the premier animation institutes in South Asia, Toonz Animation Academy, has opened its Delhi centre to create the next generation of animation professionals.

“The launch of the Delhi centre is only one among the major expansion plans we are undertaking. Our centre in Hyderabad will open next month and we plan to open academies elsewhere in key Indian cities,” says Toonz Animation Academy Executive Director Ramaprasad.

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Low cost outsourcing model is not sustainable

Demand for animation content is rising and the sector is expected to grow 30 per cent annually over the next three years, from its current size of $550 million.

"There is also scope for animation companies to exploit from the gaming industry. Besides outsourcing, we are also seeing a surge in domestic demand from kids TV channels and film producers," said DQ Entertainment Tapaas Chakravarti while speaking at Nasscom Animation & Gaming India 2007.

Animation companies in India will have to focus on quality and scalability, other speakers said in a session on "Outsourcing from India.".

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Interview with Animation Expert Jerry Beck

Jerry Beck (bio) has been researching cartoons for more than 30 years, authoring such books as Looney Toons and Merrie Melodies: A Complete Illustrated Guide to the Warner Bros. Cartoons and The 50 Greatest Cartoons. He's also produced successful cartoon compilations for MGM/UA, worked as VP of Animation at Nickelodeon Movies, and been an animation consultant to Walt Disney Home Video, Warner Home Video, Rhino Records, and many others.

Jerry was gracious enough to take time out of his busy schedule to answer some questions for Animation School Review.

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India needs 10k animation experts for global play

AHMEDABAD: India needs at least 10,000 professional animators of international standards if it wants to survive the competition from countries such as Philippines, Korea and Taiwan, said director of the animation movie Hanuman VG Samanth.

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